
Sony SEL FE 300mm F2.8 GM OSS G Master Full-frame Telephoto Lens
Promotions & Cashbacks
Save €100 on a Lens Bought with the A7 M4
Save €100 When Bought With a Qualifying Lens
Save €200 on a SEL14TC or a SEL20TC
Designed to meet the changing needs of professionals, this lens combines unrivalled optical performance, lightning-fast autofocus, and exceptional versatility in an extremely compact and lightweight form. Its advanced manufacturing technology ensures high resolution, reduced chromatic aberration, and minimised flare and ghosting, making it perfect for capturing outstanding content—ideal for sports and wildlife. With two XD Linear Motors, this lens offers extraordinary AF performance, agile tracking, and even focus breathing compensation, making it ideal for both photography and filmmaking.
- Premium G Master series large-aperture telephoto lens
- Ideally balanced, and the lightest lens2
- Breathtaking G Master resolution
- Beautiful bokeh brings subjects to the fore
- Fast, precise AF is also quiet and low in vibration
The smallest and lightest F2.8 telephoto, it provides unparalleled mobility, ergonomics, and balance. Experience superior control and reliability with its dust and moisture-resistant design and fluorine coating. The SEL300F28GM empowers creators to realise their creative vision with cutting-edge lens technology.

Add-ons







Lightweight and ideally balanced telephoto 300mm F2.8
The SEL300F28GM is the lightest large-aperture telephoto prime lens in its class, delivering outstanding optical performance and rendering plus astonishingly fast, precise AF in a versatile lens that weighs just 1 470 grams (51.9 oz.). (Excluding tripod mount) The lens has been designed so that its weight is not concentrated near the front, in order to give the best balance. This can minimise stress and fatigue during long handheld shooting sessions.
Breathtaking G Master resolution
An innovative optical design that includes three Super ED (extra-low dispersion) glass elements and one ED glass element effectively subdues axial chromatic aberration as well as lateral chromatic aberration. Outstanding resolution and contrast are maintained right out to the image edges,which also allows for more flexible cropping and editing.
Beautiful bokeh brings subjects to the fore
The gorgeous and creamy bokeh allows the use of narrow depth of field to make subjects stand out from the background. In addition to Super ED (extra-low dispersion) and ED elements in a new optical design that effectively suppresses colour bleeding, each lens is individually calibrated during manufacture to optimise bokeh quality. An 11-blade circular aperture mechanism contributes to smooth ball bokeh.
Fast, precise AF
The lens maximises the speed potential of high-performance camera bodies, making it easy to capture important moments in dynamic sports action or fast-moving wildlife scenes. Two XD (extreme dynamic) Linear Motors with high thrust efficiency and an advanced control algorithm have been specially fine-tuned for fast response to control signals. Additionally, AF tracking speed and precision are maintained even when shooting continuous bursts.
The lightest (at 1,470 grams) and ideally balanced
An optical design that includes Super ED (extra-low dispersion) glass elements has reduced the subjective weight by using fewer elements positioned near the front of the lens, so that the weight of the lens is not concentrated at the front. This optimises balance and reduces moment of inertia which is felt as resistance to rotation, allowing precise, agile lens movement and panning while shooting.
Dust and moisture resistance plus high durability
A dust and moisture resistant design provides extra reliability for outdoor use in challenging conditions. The use of a durable magnesium alloy for internal components and other refinements maximises durability while reducing weight.
Flare and ghosting minimised for eye-opening clarity
Adding to the effectiveness of Sony’s original Nano AR Coating II, reflections inside the lens barrel are carefully controlled to minimise flare and ghosting for crisp, clear images.
High AF tracking performance with teleconverters
Fast, precise AF performance is available even when the SEL300F28GM is used with the optional SEL14TC (1.4x) or SEL20TC (2.0x) teleconverter.
Fast, precise AF is also quiet and low in vibration
Two XD (extreme dynamic) Linear Motors with high thrust efficiency and an advanced control algorithm have been specially fine-tuned for use in the SEL300F28GM, achieving extremely fast response to control signals so that the large-aperture focus element group is precisely controlled with minimal time lag and vibration. The result is exceptionally responsive, precise, quiet, low-vibration AF operation.
Built-in Optical SteadyShot
Built-in optical image stabilisation makes it easier to shoot sharp images handheld at telephoto focal lengths. MODE 2 offers ideal stabilisation for panned shots, while MODE 35 provides enhanced stabilisation for dynamic, unpredictable sports action. Additionally, compatible bodies6 provide detailed body-lens communication and control that can effectively manage the blur.
Drop-in filter support
The SEL300F28GM can use standard 40.5 mm diameter drop-in ND and other filters as well as Sony’s own VF-DCPL1 circular polariser. As with other features, a new lens hood design uses a high-strength engineering plastic that provides an ideal blend of durability and low weight. A dedicated soft case that protects the lens against vibration is also supplied. Also, lens strap is supplied as well.
Function Ring
The SEL300F28GM includes a function ring that can directly control the power focus and APS-C/Full-frame switching. Power Focus: This is the default setting. Rotating the ring initiates constant speed focusing in the specified direction. APS-C/Full-frame: When assigned to the corresponding body menu function, rotating the ring instantly selects APS-C or Full-frame format.
Dust and moisture resistance
A dust and moisture resistant design provides extra reliability. The use of a durable magnesium alloy for internal components and other refinements maximises durability while reducing weight. Additionally, the front lens element features a fluorine coating that repels fingerprints, dust, and other contaminants, while making it easier to wipe off any contaminants.
MOUNT | Sony E-mount |
FORMAT | 35mm full frame |
FOCAL-LENGTH (MM) | 300 |
35MM EQUIVALENT FOCAL-LENGTH (APS-C) | 450 |
LENS GROUPS / ELEMENTS | 17-21 *Including one filter |
ANGLE OF VIEW (35MM) | 8°10' |
ANGLE OF VIEW (APS-C) | 5°20' |
MAXIMUM APERTURE (F) | 2.8 |
MINIMUM APERTURE (F) | 22 |
APERTURE BLADES | 11 |
CIRCULAR APERTURE | Yes |
MINIMUM FOCUS DISTANCE | 2 m (6.57 ft) |
MAXIMUM MAGNIFICATION RATIO (X) | 0.16 |
FILTER DIAMETER (MM) | 40.5 |
IMAGE STABILIZATION (STEADYSHOT) | Optical SteadyShot |
TELECONVERTER COMPATIBILITY (X1.4) | SEL14TC - Yes |
TELECONVERTER COMPATIBILITY (X2.0) | SEL20TC - Yes |
HOOD / TYPE | Round shape, bayonet type ALC-SH175 |
DIMENSIONS (D X L) | 124 x 265 mm (5 x 10-1/2 in.) |
WEIGHT | 1470 g (51.9 oz.) (Without tripod mount) |
What's In The Box |
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Simply enter the coupon code A7M4E100FE2025 to get a discount of €100 off one Sony lens* when bought at the same time as a Sony A7 M4 camera - to apply this discount add a qualifying product to your basket, then proceed to checkout and enter the code into the 'coupon' field.
This promotion is strictly subject to availability, and cannot be applied to orders or layaways which are not collected during the promotional period. Only one coupon code can be used per transaction, however multiple orders can be placed if you want to buy more than one qualifying product - deliveries will usually be automatically amalgamated by our dispatch team.
* Discount can apply to one lens only. Lens and camera must be new, and appear together on the same transaction - can not apply to lenses which are preowned, split from kits, sold as part of a pre-boxed kit, or sold with a preowned camera.
Offer valid from 25/04/2025 to 31/07/2025 (inclusive). Terms & Conditions Apply.Save €100 on Selected Lenses Bought with a Qualifying Camera
Simply add a qualifying combination of Sony camera and Sony Lens to the same transaction to get an instant discount of €100.
- A1 II - SEL300F28GM
- A7 M4 - SEL85F14GM
- A7C II - SEL1625G, SEL70200G2
- A7C R - SEL70200G2
- A7R V - SEL1635GM2, SEL2470GM2, SEL50F12GM, SEL90M28G, SEL200600G
- A6400 - SEL11F18, SEL30M35
- A6700 - SEL1655G, SEL35F18, SEL70350G
- FX3 - SEL24105G
- FX6 - SEL2470GM2
- FX30 - SELP18105G
- ZV-E1 - SELP1635G
- ZV-E10 - SELP18105G, SEL55210
This promotion is strictly subject to availability, and cannot be applied to orders or layaways which are not collected during the promotional period.
Offer valid from 25/04/2025 to 31/03/2026 (inclusive). Terms & Conditions Apply.
Discount available on one qualifying Sony Teleconverter bought together with a FE 300mm F2.8 GM OSS or FE 70-200mm F4 G II Telephoto Lenses
This promotion is strictly subject to availability, and cannot be applied to orders or layaways which are not collected during the promotional period.
Offer valid from 25/04/2025 to 31/03/2026 (inclusive). Terms & Conditions Apply.
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